Budgy Smuggler
"Campaign production for the iconic Aussie swimwear brand, across collaborations with the NFL, the Waratahs and VB. "
Centre House Media partnered with Budgy Smuggler — the iconic Australian swimwear brand — in 2025 and has since worked across some of their biggest brand collaborations, producing campaign content for partnerships with the NFL, the NSW Waratahs and Victoria Bitter.
Our work spans the full creative process: concepting, shooting and delivering integrated video and photography campaigns that bring each collaboration to life. From the bold colour and cultural weight of an NFL crossover, to the home-ground pride of the Waratahs partnership, to the unmistakably Australian world of VB — each campaign demanded its own visual language while staying true to the Budgy Smuggler attitude.
Budgy Smuggler is a brand built on irreverence, confidence and a distinctly Australian sense of humour, and the creative has to match. We bring craft and polish to the production while protecting the cheek and personality that makes the brand what it is — campaigns that look sharp, feel fun, and travel across socials, retail, paid media and PR.
